Beyonce & Jay-Z Seek "Blue Ivy" Trademark

Posted Thursday February 9, 2012 5:15 PM GMT

Not wanting anyone else to move in on their child's unusual moniker, Beyoncé Knowles and Jay-Z have applied to trademark Blue Ivy.

The move comes after the couple found out that two other forms were submitted asking for trademarks for Blue Ivy - both of which had been turned down.

Designer Joseph Mbeh submitted an application to trademark "Blue Ivy Carter NYC" and another unnamed group sought the rights to "Blue Ivy Carter Glory IV" for a fragrance.

Since being turned down, Mbeh has offered an apology over infringing on Beyonce and Jay-Z's celebrity for attempted personal gain.

Photo Credit: Getty Images

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